LINEUP

October 25, 2019


LABS

Creativity Lab

In this workshop you are going to learn how to emotionally connect with your target using Service Design tools. The workshop will be based on an applied real case in the sports sector. Through the workshop you’ll learn how to use one of the main tools of Service Design, the “Persona”, which is not a random tool but an informed one that helps us to better design our products and services.
– Which is this strange and elusive thing called creativity? – Deliberate and spontaneous creative thinkers – Hyper and hypofrontality and how to combine both – Creative attitudes, exercises and habits to transform yourself – Take a walk on the creative wild side

Design Lab

A constant process of research help designers to be more conscious on the relevance of how people is interacting and adopting emerging technologies. We will walkthrough to a series of finding that can raise new point of view on interaction design.

Start-up Lab

Growth Lab

Whether in early validation or scale up stage, setting growth experiments right will help you get insights on what works and what doesn’t, and find a lever to bring fast results. Hypertry is a methodology of SMART goal setting combined with fast experiments execution and complete transparency on ROI. In this workshop you will learn how to set AARRR funnel experiments, assign the right owners, manage growth team, track results, and make output related decisions that will turn your business into a success.

SPEAKERS

Natalia Bandach

Director @ Kudzu Partners

Natalia Bandach

“Hypertry: How to Set up Successful Growth Experiments”
Pablo Barrera

Co-Founder @ Corpen Distillers Barcelona

Pablo Barrera

“Crafting Spirits by User Oriented Design”
Carlos Boquin

COO @ Mînt Vintage Apparel

Carlos Boquin

"The Creativity of Upcycling Fashion"
Danilo Cascino

Strategy & Innovation Director @OMD

Danilo Cascino

“TBA”
Anna Majo Crespo

Digital Innovation Director @ Barcelona City Council

Anna Majo Crespo

“TBA”
Ferhat Demir, MBA-MPP

Curator of innovatours & Head of Agency @ QGroup

Ferhat Demir, MBA-MPP

Opening Remarks
Andrea Echeverria

CEO @ Mînt Vintage Apparel

Andrea Echeverria

"The Creativity of Upcycling Fashion"
Cristina Esteve

Project Director @ Quid

Cristina Esteve

“Persona Creation”
Alex Hamilton

Head of Innovation @ Isobar

Alex Hamilton

“The Future of Interface”
Dr. Gursel Ilipinar

Professor & Research Fellow @ ESADE

Dr. Gursel Ilipinar

“Merging Design Thinking, Agility & Lean”
Oriol Llevot

Chief Innovation Officer @ Sabadell City

Oriol Llevot

“Innovation for Social Progress: Sabadell Municipality as an Innovation Leverage”
Daniel Marco

Director General of Innovation and Digital Economy @ Government of Catalonia

Daniel Marco

“Smart Catalonia: The Smart Nation Strategy for Catalonia”
Jorge Marquez

Head of Service-Experience Design @ Everis

Jorge Marquez

“How to Great Research Lead Us to Great Design”
Marc Monells

Director of the Technical Secretary @ Sabadell City

Marc Monells

“Innovation for Social Progress: Sabadell Municipality as an Innovation Leverage”
Franc Ponti Roca

Speaker, Consultant & Professor @ EADA

Franc Ponti Roca

“Neurocreativity”
Dr. Dave Richards

Author, International Speaker, Co-Founder & Honorary Lifetime Member @MIT Innovation Lab

Dr. Dave Richards

“The Seven Sins of Innovation”
Elena Rodríguez

Best Selling Author, Speaker, Co-Founder & CEO @Authenticitys

Elena Rodríguez

“Transformational Experiences: How Your Customers are the Brand”
Urs Rothmayr

Innovation Manager @ Peninsula & Director @ Founder Institute

Urs Rothmayr

“How to Find the Right Startups or Scaleups to Do Pilots”
Francesc Saldana

CEO, Investment Mentor, Innovation & Growth Expert

Francesc Saldana

How to Start Building A Corporate Venture
Alfonso Segura

Entrepreneur, Principal Consultant @ Info, Former Retail Consultant @ Accenture

Alfonso Segura

“Fashion Industry Safari”

TICKETS



Storage

EIXAMPLE

 

100€ 

80€

Main Stage Talks

+ Innovatours Party!

EL BORN

125€ 

100€

LABS

+ Innovatours Party!

GOTHIC

175€ 

140€

Main Stage + Labs

+ Innovatours Party!

GRACIA

200€ 

160€

Main Stage + Labs+ innovatours Party + Innovation Field Trip!

Register Before October 1 and Get %20 Discount!

3 and More Participants Get Extra %5 Discount! Code: coupon5

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VENUE

An Inspring Venue-All Day Innovation

InGracia

C/ Jesús 3-5 Cerca de Pg.
de Gracia y Av. Diagonal,
08012 Barcelona

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